Analytics
26.08.2020
Understand more about your universe of fans than ever before. Identify who they are and follow how each fan interacts with your brand. Use personalized loyalty content, rewards, and payment incentives to motivate specific behaviors and to energize your business and the involvement of your sponsors and commercial partnerships.
Data is valuable if it can be applied to business questions. Our Customer Data Platform will help you understand the lifetime value of your fans– It focuses on delivering precise insight, gathered across thousands of game day, digital and commercial data points to better support your business growth and build brand value.
Discover your fans.
Latest Articles
The 150th Kentucky Derby
07.05.2024
What an exciting achievement it is to have the 150th Kentucky Derby in the books! Over 200 combined primary and secondary checkpoints, new Fortress custom-made kiosks with ticket scanning pedestals built in, more than 60 color-coded wristbands AND a crowd of 156,710 at the newly renovated Churchill Downs… Thankful for this partnership.
Churchill Downs emphasizing quality over quantity at Kentucky Derby 150
03.05.2024
Churchill Downs emphasizing quality over quantity at Kentucky Derby 150
Churchill Downs leans on Fortress US for complex Kentucky Derby fan flow
02.05.2024
Read the full story from Sports Business Journal on the 150th Kentucky Derby here.
KC Current Launches – The First Pro Women’s Stadium Opener
20.03.2024
A sold out crowd at a historic opener: CPKC Stadium – The first stadium built solely for pro women’s sports. It was a successful launch with our first NWSL client, the KC Current. Our products provided smooth access control to this brand new stadium and its suites. So proud to be part of this team […]
Happy International Women’s Day
08.03.2024
To all the incredible women off and on the field, we see you and celebrate your hard work, strength and achievements.